A Trademark grants a company the exclusive rights to use its brand names, slogans, and logos. No other seller can sell products bearing a company’s trademarks without permission. The best way to ensure that your brand remains legally and exclusively yours is to register a trademark.

A trademark can be removed from the register:

• if it clashes with an earlier trademark

• The trademark has not been used after the grace period of time.

Anyone with the ability to contract may submit an application. It should be noted that in some countries, non-resident entities are required to hire a local attorney to represent them before national authorities.

After completing the registration process, the owner obtains exclusive rights to his trademark. Their brand is legally protected from copycats who use similar or identical marks without permission.

Yes, if a company offers its services under its own name and intends to differentiate its offerings from those of competitors.